Your Campaign

We structure your campaign to help you meet specific promotional goals.

The bottom line.
Your promotional campaign needs to have goals and deadlines that are clearly defined before you begin. It's all about synchronizing your promotional campaign to enhance your unique needs for marketing, distribution, and sales.

Success.
We want your campaign to be as successful as possible. We help you understand and prioritize choices about reaching out to print, broadcast, and live venues. We help you align promotional launches with media lead-time requirements.

Custom Design.
Based on your strategic goals, we can help you choose a campaign package that is right for you, your promotional platform, and your budget.

Check out our campaign packages:
Regional Print & Broadcast
National Print & Showcase Event
National Broadcast
Grassroots Campaign
 

Find the right fit fast!

Discover your target audience through our target community channels.

 

For Do-It-Yourselfers.
Jumpstart your efforts. Break common learning curve barriers! Check out our
Starter Package.
 

 

 



 


 

Regional Print & Broadcast

Localize it.

Make a splash in the geographical area that cares about your success because you are an active member of the community or have special Home-town ties to the region. Our Regional Print and Broadcast campaign focuses on connecting with local people who can help ignite awareness
with local individuals, associations, and groups within the chosen geographic area. We articulate clearly and compellingly who you are to this target audience, focusing on the most relevant issues that connect you to them.  We create communication tools that position the features and benefits of your products and services to ignite excitement at the regional level.  We jumpstart media outreach efforts by delivering strategic ad-itorials to key media contacts. We coordinate mailings to decision makers in the region. 

Contact us today
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National Print and Showcase Event Campaign
Think ahead for future placement

Articles for both national print pieces and for speaking engagements for showcase events are routinely planned 6 months to 12 months ahead of schedule.  To be considered for placement in
a magazine article or as a speaker at a showcase event, you must be formally introduced to key decision makers in time to be part of their normal decision making processes.  Our National
Print and Showcase Event Campaign is characterized by long-lead times of 6 to 12 months out.   
We help you define and initiate outreach to key targets by creating a 12-month directional plan that benchmarks platform-building strategies.   We jumpstart media outreach efforts by delivering strategic ad-itorials to key media contacts in your target market.  We coordinate mailings to decision makers.

Contact us today

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National Broadcast Campaign
High profile opportunities are highly competitive.

National exposure is a natural extension of a solid platform.  Television and radio appearances are characterized most frequently by short lead times of 60 days or less.  The path to successfully securing placement begins with making key decision makers aware of you, your products and services in a context relevant to their time-sensitive needs. 
We articulate clearly and compellingly who you are to this target audience, focusing on the most relevant issues that connect you to them.  We help you define and initiate outreach to key targets by creating a 12-month directional plan that benchmarks platform-building strategies and identifies key windows of opportunity that align their needs with your goals.  We jumpstart media outreach efforts by delivering strategic ad-itorials to key media contacts in your target market.  We coordinate mailings to decision makers. 

Contact us today

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Grassroots Campaign
Focus on the fans.
Personal success starts with the people who already share a special interest in you and your products and services.  Your grassroots community is comprised of individuals and groups located across diverse geographic locations...these people are already predisposed to fully understand the significance of your news.  Our Grassroots campaign focuses on connecting with enthusiastic individuals and groups who can help spread your news to people who need to hear
it most. We articulate clearly and compellingly who you are to this target audience, focusing on the most relevant issues that connect you to them.  We create communication tools that authentically position the features and benefits of your products and services to ignite excitement at the grassroots level.  We jumpstart media outreach efforts by delivering strategic ad-itorials to key media contacts in your target market.  We coordinate mailings to decision makers in  your grassroots community.
 

Contact us today
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Starter Package
Fast start.

A strong promotional foundation delivers concise information about you, your products, and services. We create core communication tools that articulate clearly and compellingly who you are.  We describe the features and benefits of your products and services. We design a flexible strategic plan to synchronize your promotional efforts across the season. We jumpstart media outreach efforts by delivering strategic ad-itorials to key media contacts in your target market. 
 
Contact us today

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